| Name | STANDARDS OF GENDER NON-DISCRIMINATORY ADVERTISING |
| Acronym | not present |
| Material link | "http://uam.in.ua/upload/medialibrary/344/344e8e2c1f85fdce7297d7042e1a8a56.pdf "http://uam.in.ua/upload/medialibrary/344/344e8e2c1f85fdce7297d7042e1a8a56.pdf "http://uam.in.ua/upload/medialibrary/344/344e8e2c1f85fdce7297d7042e1a8a56.pdf http://uam.in.ua/upload/medialibrary/344/344e8e2c1f85fdce7297d7042e1a8a56.pdf |
| Start date | not present |
| End date | 2011 |
| Short description | In 2011 women public organizations along with the 'Program for equal opportunities and rights for women in Ukraine' of the UNDP-EU, the Heinrich Böll Foundation and the Ukrainian Marketing Association developed Standards for non-discriminatory gender-based advertising, which were approved by the Advertisers' association. The Standards were registered by the marketing experts and advertisers of the leading advertising agencies. In 2012 the Standards were registered at the Ukrainian Scientific-Research and Training Center of Standardization, Certification and Quality Problems. |
| Main Organization | UNDP-EUUkrainian Marketing AssociationHeinrich Boll Foundation |
| Freelance | /// |
| Country | United StatesUkrainaGermany |
| Types | awareness raising independent external monitoring |
| Related issues | media representation |
| Media sector | advertising |