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The 51 Percent profile


Name The 51 Percent
Acronym #THE 51%
Material link http://www.france24.com/en/tv-shows/51/
Start date 2013
End date ongoing
Short description The 51 Percent (#The51percent) is an online news magazine program by France 24 that looks at women who are overcoming discrimination and bias to reshape the world. By portraying women in the full spectrum of their experiences, the program helps its audience to imagine what it means to be stereotyped as inferior. The underlying logic is that heightened identification strengthens the tendency to show solidarity with women, to value their accomplishments and, in consequence, to promote gender equality as a fundamental human right.
Main Organization France 24
Freelance /
Country France
Types advocacy and campaigns
awareness raising
networking and information sharing
Related issues harassment and abuse
information, knowledge, research
media representation
Media sector television
digital media (for example, online news site/s)
social media (for example, Facebook, Twitter)
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